SSR - Games Marketing & Industry Practice - Games Marketing & Industry Practice

Games Marketing & Industry Practice

By this point you will have developed your game idea to a professional level. You'll have a lot of the assets and core gameplay in place. You'll have play-tested it and polished it. Now it's time to place your efforts within the wider context of the games industry.

Selling a game successfully can take just as much effort as creating it and this Games Marketing & Industry Practice course in Manchester will give you the experience necessary to jump into the world of games publishing and marketing.

Along the way you'll have opportunities to gain valuable work experience at professional games studios, take part in games expos and jams, as well as getting some face-time with publishers.


  • Marketing Methods
  • Monetisation
  • Seeking Funding
  • Capital Investment
  • Crowdfunding
  • Sourcing & Recruiting
  • Overseas Markets
  • Real World Projects
  • Work Placements
  • Collaborations
  • Game Jams
  • Conferences & Expos
  • Alpha, Beta & Soft Launches
  • Polishing & User Feedback
  • Publisher Feedback
  • Localisation Options

The course is delivered as a set of highly structured projects, each designed to allow you to focus on a specific aspect of the learning outcomes. You'll study modern day classic indie games and discover how to apply the same ingenuity and inspirational thinking to your own games. There'll also be plenty of opportunity to meet successful game developers, attend conferences and take part in game jams, planting you right in the heart of the indie game dev community, with both feet.
Qualification – SSR Advanced Diploma
Duration – 6 Months
Mode of Study – Part Time
Time of Study – Evening
Available atManchester

Select Campus for Course Details

Hours of Study –  6 hours of delivery per week plus facilities access. Days and times TBC.
Start Date – Please contact us for available dates before booking online
Entry Requirements – Entry subject to interview / portfolio. Exact requirements TBC. Please contact us for details.
Tuition Fees – Single payment - £1620 | Instalments - £1800 (6x monthly payments of £300)
Funding – We are a Professional and Career Development Loans registered Learning Provider, registration number 2486.

A Professional and Career Development Loan is a commercial bank loan that you can use to help pay for work-related learning. For further information on financial assistance to support your learning, please visit the GOV.UK website or contact the National Careers Service on 0800 100 900.
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Course Information

Subject Area
Games Development
Course Modules –